Free PDF Kickstarter Success: A Tactical Guide to Crowdfunding, by Andrew Hagen
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Kickstarter Success: A Tactical Guide to Crowdfunding, by Andrew Hagen
Free PDF Kickstarter Success: A Tactical Guide to Crowdfunding, by Andrew Hagen
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Product details
Paperback: 128 pages
Publisher: Andrew Hagen; 1 edition (May 12, 2018)
Language: English
ISBN-10: 0648301311
ISBN-13: 978-0648301318
Product Dimensions:
6 x 0.3 x 9 inches
Shipping Weight: 8.8 ounces (View shipping rates and policies)
Average Customer Review:
4.5 out of 5 stars
2 customer reviews
Amazon Best Sellers Rank:
#410,829 in Books (See Top 100 in Books)
My team is preparing a Kickstarter campaign for a hardware product, and we saw this book was just released. The author's experience raising over $1 million over three campaigns is highly valuable to us, as this will be our first crowdfunding campaign.This book is much more detailed than the Creator Handbook on Kickstarter's website, but it doesn't go too far into the weeds as there are many different types of projects. I read it carefully in about three hours, but we are by no means done with it.After reading, you are encouraged to download a free set of spreadsheets from the book's website. The exercises in the spreadsheets correspond to each book chapter and have you go through everything from why you are doing this, to your plan for manufacturing and logistics, to planning your updates throughout the project.We haven't done the exercises yet, but they seem like they are well worth doing as they will reduce a lot of unexpected headaches. There were so many things we wouldn't have thought of that are covered.We are looking into doing a vlog on our experience planning and running a Kickstarter campaign. If you are interested, subscribe to "Greg Yeutter" on YouTube and be sure to hit the bell so you are notified when a new video comes out.If you are considering crowdfunding on Kickstarter, start with this book. It will only increase your chances of success.
This is a review of, "Kickstarter Success: A Tactical Guide to Crowdfunding."My friend and I are preparing to submit an Indegogo campaign for a movie project. We want to do it right so I was very happy to discover this book. Although this book is focused on Kickstarter campaigns, there were some very relevant topics that pertain to any crowdfunding campaign, not just Kickstarter. Consequently, we learned some good tips by reading through this book.The book is succinct yet engaging. The Author suggests reading the book straight through in the order in which it is presented since later chapters refer to previous chapters.What I found most intriguing was the real-life example that the Author discusses in the book. The example was his direct involvement in the development, manufacture, and marketing of a series of cycling related products, It's one thing to read a book based on hypothetical examples and quite another to follow the actual progress of a real campaign.The most significant thing that I picked up was the importance of ensuring you lay a good groundwork before unleashing your campaign. This would include researching other successful campaigns and scrutinizing them to determine what helped make them successful. Determining what rewards you might want to consider giving your backers is also very important and the author has some good guidelines to follow.For my campaign (raising money for a movie production,) the chapters dealing with Shipping & Logistics and Manufacturing were not relevant but were interesting nonetheless.This is a great resource for anyone looking for a good primer on Crowdfunding written by a guy who has successfully been there.
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